We use industry-standard print dimensions perfected over thousands of orders. These are the same sizing conventions used by major retail brands worldwide.
Standard Print Sizes
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Chest Logo
85mm
Left or right chest
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Full Print
290mm
Front or back width
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A3 Paper
297mm
Almost identical width
Visual Comparison
A4
210mm
A3
297mm
Your print
~290mm wide
A full front/back print is almost the same width as an A3 sheet of paper
Why It Looks Smaller On Screen
Our mockups show the garment laid completely flat, which makes the shirt appear much wider than it actually is when worn. A standard men's large t-shirt is approximately 54cm (540mm) across when flat — but when worn, the fabric wraps around the body, and a 290mm print covers most of the visible front.
Why We Don't Scale By Garment Size
Just like well-known retail brands (Nike, Adidas, etc.), we keep print dimensions consistent across all sizes from S through 5XL. This ensures your branding looks identical regardless of the wearer's size. Scaling prints larger on bigger garments would distort proportions and look unprofessional.
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Try this: Grab a ruler and measure 29cm across your chest — that's how wide your full print will be.
For chest logos, measure 8.5cm — about the width of a credit card.
We do not recommend exceeding 290mm wide for front or back prints because when worn, wider prints begin to curve around the body and can look distorted. Our sizing is based on years of experience to give you the best result.
Want your print bigger? We're absolutely happy to accommodate custom sizing! Simply mention your preferred dimensions in the revision comment and our design team will adjust it for you.